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• New Strategies for the Modern Agency
• A New Era for Creativity
• The Role of Storytelling in Modern Web Experiences
• Agency Transformation
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• New Strategies for the Modern Agency
• A New Era for Creativity
• The Role of Storytelling in Modern Web Experiences
• Agency Transformation
Archive
Folder: Current Reports
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• New Strategies for the Modern Agency
• A New Era for Creativity
• The Role of Storytelling in Modern Web Experiences
• Agency Transformation
Archive
SoDA Report Archive
Human-Centered Design 2024
February 20, 2024
Human-Centered Design 2024
February 20, 2024

in partnership with UserTesting

February 20, 2024
SoDA Report and Digital Outlook 2023
March 20, 2023
SoDA Report and Digital Outlook 2023
March 20, 2023

developed in partnership with Forrester

March 20, 2023
Modern Talent Landscape 2022
August 4, 2022
Modern Talent Landscape 2022
August 4, 2022

in partnership with Deltek

August 4, 2022
The Global Agency Landscape 2022
February 11, 2022
The Global Agency Landscape 2022
February 11, 2022

in partnership with Productive

February 11, 2022
Digital First, Digital Fast
February 1, 2021
Digital First, Digital Fast
February 1, 2021

in partnership with Contentful

February 1, 2021
The Next Agency Model
January 25, 2021
The Next Agency Model
January 25, 2021

in partnership with Deltek

January 25, 2021
SoDA Report and Digital Outlook 2020
April 13, 2020
SoDA Report and Digital Outlook 2020
April 13, 2020

developed in partnership with Forrester

April 13, 2020
The Future of the Agency Model
February 24, 2020
The Future of the Agency Model
February 24, 2020

in partnership with Deltek

February 24, 2020
Design Systems
November 7, 2019
Design Systems
November 7, 2019

in partnership with Adobe

November 7, 2019
Trends in AR, VR, & Mixed Reality
June 27, 2019
Trends in AR, VR, & Mixed Reality
June 27, 2019

in partnership with Microsoft

June 27, 2019
Trends in Personalization
April 29, 2019
Trends in Personalization
April 29, 2019

in partnership with Sitecore

April 29, 2019
Agency Operating Practices
January 28, 2019
Agency Operating Practices
January 28, 2019

in partnership with Deltek

January 28, 2019
Agency Metrics That Matter
November 27, 2017
Agency Metrics That Matter
November 27, 2017

in partnership with 10,000ft

November 27, 2017
Native Advertising
December 5, 2016
Native Advertising
December 5, 2016

in partnership with Google

December 5, 2016
The New Normal
November 1, 2016
The New Normal
November 1, 2016

in partnership with Deltek

November 1, 2016
The State of Agency Project Management
May 20, 2016
The State of Agency Project Management
May 20, 2016

in partnership with Workfront

May 20, 2016
The State of Agency Workflow Management
September 15, 2015
The State of Agency Workflow Management
September 15, 2015

in partnership with Deltek

September 15, 2015
 

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The Society of Digital Agencies is a global network of digital agency founders, creative innovators and technology disruptors. Our members help the world's leading brands imagine and create the future of digital experiences.

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© 2026 The SoDA Report. All rights reserved.

The opinions and viewpoints expressed in the articles included within this publication are those of the authors and do not necessarily represent or reflect the opinions or viewpoints of SoDA.